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Tourism
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  • From Tourism Theory to Variables to Framework: A Reference Guide for Tourism Research Proposals

    From Tourism Theory to Variables to Framework: A Reference Guide for Tourism Research Proposals

    Nikki Bajas-Corales

    This Research is often introduced to students as a technical requirement—something to complete for a course, a proposal defense, or graduation. However, one of the most difficult parts of the research process is not writing itself but understanding how ideas connect. In tourism research, students frequently struggle with selecting theories, identifying variables, and constructing conceptual frameworks that are both logical and defensible.

    ₱300.00
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  • Philippine Tourism Reimagined: Systems, Power, Justice, and Pathways to Sustainable Futures

    Philippine Tourism Reimagined: Systems, Power, Justice, and Pathways to Sustainable Futures

    Jake Anthony Quintero, MBA-HRM, CGSP, Mary Christine E. De Luna, MM, CGSP

    This reference book examines Philippine tourism through critical lenses, recognizing it as a complex social phenomenon shaped by power relations, historical legacies, and ongoing struggles over resources, representation, and rights. Moving beyond conventional approaches that treat tourism as inherently beneficial, this work explores tourism’s contradictions—its capacity to both empower and exploit, preserve and commodify, develop and degrade.

    ₱450.00
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  • Multicultural Diversity in Workplace for the Tourism Professional

    Multicultural Diversity in Workplace for the Tourism Professional

    Ma. Dina D. Jimenez, Michael Bhobet Baluyot, Paulo Manuel L. Macapagal, Ph.D. R.Psy., R.Pm.

    This course, Multicultural Diversity in the Workplace for the Tourism Professional, is designed to equip learners with the knowledge, skills, and attitudes necessary to thrive in an increasingly globalized and culturally complex industry.

    ₱450.00
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  • Professional Development and Applied Ethics: For Hospitality and Tourism Management

    Professional Development and Applied Ethics: For Hospitality and Tourism Management

    Ma. Dina D. Jimenez, Michael Bhobet Baluyot, Paulo Manuel L. Macapagal, Ph.D. R.Psy., R.Pm.

    In today’s fast-paced and ever-changing professional landscape, success is no longer determined solely by academic excellence or technical expertise. Rather, it is shaped by one’s ability to grow personally, act ethically, lead with empathy, and communicate with clarity. This book, Foundations of Professional Development and Applied Ethics, offers a timely and comprehensive roadmap for students and professionals who aspire to thrive in their chosen fields with competence, character, and confidence.

    ₱550.00
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  • Strategic Management: For Hospitality and Tourism Management

    Strategic Management: For Hospitality and Tourism Management

    Ma. Dina D. Jimenez, Michael Bhobet Baluyot, Paulo Manuel L. Macapagal, Ph.D. R.Psy., R.Pm.

    Today, businesses are confronted with an increasingly complex role in managing sustainable growth, and their ability to navigate through it into successful organizations will be defined more sharply. This work, “Strategic Management” for Business and Management, Hospitality Management, and Tourism, provides an extremely rich description of all strategies, tools, and frameworks for successful organizations in all areas and sectors.

    ₱480.00
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  • Operations Management: For Hospitality and Tourism Management

    Operations Management: For Hospitality and Tourism Management

    Ma. Dina D. Jimenez, Michael Bhobet Baluyot, Paulo Manuel L. Macapagal, Ph.D. R.Psy., R.Pm.

    The hospitality and tourism industries have been dynamic environments that require constant innovation, strategic management, and operational expertise, to successfully operate in today’s ever-changing global environment. This book provides a detailed exploration of the essential elements of operations management within those industries, from foundational principles to the emerging trends and current challenges businesses have to face nowadays.

    ₱440.00
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  • Tourism Research Methods

    Tourism Research Methods

    Angelita C. Serrano, PhD-BM

    Tourism has evolved into one of the most dynamic sectors globally, influencing economies, societies, and cultures. As the industry grows, the need for robust, methodologically sound research becomes more critical. Tourism Research Methods: Principles, Processes, and Applications aims to provide a comprehensive guide to the tools and techniques used in tourism research, offering students, researchers, and industry professionals a solid foundation in the discipline. This book covers the essential principles, the various research processes, and the real world applications that drive tourism development and management.

    ₱720.00
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