Description
Today, businesses are confronted with an increasingly complex role in managing sustainable growth, and their ability to navigate through it into successful organizations will be defined more sharply. This work, “Strategic Management” for Business and Management, Hospitality Management, and Tourism, provides an extremely rich description of all strategies, tools, and frameworks for successful organizations in all areas and sectors.
From the basics to the advanced, this book provides a kind of road map to students and practitioners who wish to learn and develop effective strategies. Indeed, it covers absolutely core ideas in competitive advantages, synergy, and strategic fit—with their corresponding unique challenges and opportunities posed by globalization, technology, and dynamic market conditions.