Description
Strategic Management: Contemporary Frameworks for Global and Sustainable Enterprises (2026 Edition) bridges classical strategy theories with the realities of today’s rapidly changing world. It provides a practical and innovative guide to crafting, executing, and evaluating strategies that balance profitability, people, and planet.
Each chapter features:
- Contemporary case examples
- Learning activities for self-assessment
- Strategic thinking exercises to connect theory and practice
- Sustainability and digital transformation insights
